How to Write a Tips/Trends Oriented Press Release

The best way to float your company's name and products into the media without spending any money is to put out press releases.

But there's one little problem: you don't always have a new product or big event to announce.

A possible solution: Find something interesting say. Then say it in a way that relates your information to a current trend or topic of interest. Here's an example.

I'm going to be putting out a Tip release sometime this week. I'll post it here when it's done.